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AI Marketing Automation Agency

Most teams buy tool subscriptions but never get a working system. Triggers misfire, data stays dirty, and nobody on the team can maintain what was built.

We install automation systems that compound — trial nurture, lead scoring, lifecycle flows — with AI handling routing, scoring, and timing. Your team owns the machine after embed, not an open-ended agency retainer.

What we build

  • 01

    Trial nurture sequences

    Activation milestones tracked automatically — the right message at the right moment, without a human deciding each send.

  • 02

    Lead scoring & PQL routing

    AI scoring models route product-qualified leads to sales the moment they hit a threshold.

  • 03

    Lifecycle & churn flows

    Intervention plays that fire before churn — expansion prompts when accounts are ready, not when someone remembers to check.

  • 04

    Ecommerce & DTC flows

    Abandoned cart, post-purchase, win-back, RFM segmentation, and predictive send-time with revenue attribution from day one.

  • 05

    B2B services nurture

    Lead nurture by buying stage, intent-triggered outreach, and sales-to-marketing feedback loops that stop leads going cold.

  • 06

    Embed & handoff

    Documentation, live training, and 30-day advisory — your team can extend, debug, and improve without calling us.

What we deliver

  • Audit and architecture for triggers, scoring, and segmentation — built around your revenue model
  • Live flows with AI scoring and routing connected to your stack
  • Embed: documentation, training, and 30-day post-launch advisory so your team owns the machine

How it works

  1. 01

    Audit

    Map current stack, data quality, active flows, and gaps against your revenue model.

  2. 02

    Architecture

    Design trigger logic, scoring models, segmentation rules, and data schema — documented before build starts.

  3. 03

    Build & QA

    Configure flows, connect AI scoring, run end-to-end QA against real data.

  4. 04

    Embed

    Transfer real ownership — documentation, live training, and 30-day post-launch advisory.

Why systems beat dashboards

  • A tool subscription gives you a dashboard. A working system fires the right message without a human deciding each time.

  • AI handles scoring, routing, and send-timing. Strategy and brand judgment stay human.

  • Most agencies stop at build. Embed transfers ownership — that is what separates a compounding system from shelfware.

  • The system works on a Tuesday afternoon in month eight, not just the week after launch. Clean data, documented logic, a team that can improve it.

FAQ

The questions buyers actually ask.

Direct answers for teams deciding whether marketing automation belongs on the shortlist right now.

What is a marketing automation agency?

A marketing automation agency installs and operates the systems that trigger the right message to the right person at the right moment — trial nurture, lead scoring, lifecycle flows, churn-risk alerts — so your team is not doing that work manually. A good one designs the strategy, builds the infrastructure, embeds it into your existing stack, and trains your team to own it.

How long does implementation take?

A typical engagement runs 6–10 weeks: two weeks for audit and architecture, two to four weeks for build and QA, and two weeks for embed and handoff. Simpler stacks can move faster. We give a fixed timeline before we start, not an open-ended retainer.

Which platforms do you work with?

We are platform-agnostic. Most clients run on HubSpot, Marketo, Klaviyo, Customer.io, or a combination. We will tell you if your current stack is the right one or if switching would save you six months of workarounds.

What is the embed stage and why does it matter?

Embed is the phase after build where we transfer ownership to your team. Most automation projects fail not because the system was built wrong, but because no one on the client side knows how to maintain, extend, or debug it. We document everything, run live training sessions, and stay on as advisors for 30 days post-launch.

When is automation the wrong move?

When your product telemetry is not instrumented, your onboarding is still manual and working, or you have not found a repeatable sales motion yet. Automation scales what you already have. If what you have is unclear, automation just produces more of the wrong thing, faster. We will tell you this in the scope call if it applies.

Talk to us

Request your audit. We'll take it from there.

We review your stack, ask the questions that matter, and map exactly where to start. You leave with a clear first step.

Dot, the Boring Magic AI marketing operator

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